Business cover

How do you Design a book cover for a radically different leadership principle?

“When you have powerful content, don’t compete with the message” designer Bob Gill once put it. ‘Nuff said.

Le Monde Roman is not everybody’s type. But the content asked for character and distinction: A combination of innovation and authority.

Matt varnish underlines the simple, minimal atmosphere – allowing title design full attention. 

The authors appreciated the title design enough to use it for spin-off activities surrounding the publication. 

The subtitle is set in the accent color to keep the same brand tone.