Architect ID
Greg Huddy and his team wanted a fresh identity for his fast expanding Studio. Not just for digital use, but for stationary, building plans, brochures and other architectural presentation methods.
A grid was developed, reflecting the style you find on architects work sheets and blueprints. The structure can be added and adjusted according to specific needs.
The studio was provided a customized hand press, for embossing documents, giving standard material an official, eye-popping effect.
The studio was provided a customised hand press, for embossing documents, giving standard material an official, eye-popping effect.
C3’s approach was American traditional houses with roots in classical architecture. Hence the nod to Roman tradition with the modified Trajan logotype.
The letters meet in a heart shaped greeting, expressing hospitality and approachability.
Promotional: Stop motion Social Media viddy.
