Challenge: How do you integrate two different themes and 8 distinct topics in one, unified expression?
Answer: Tint high end images with Tivoli-inspired block colors.
The concept came about as a result of months of careful fine tuning of the content. The content of the poster had to be carefully directed, as editorial impact had to balance sponsor interests. Not an easy task. But the greater the challenge, the sweeter the joy, observing the final result.
Creative Direction and execution. Covered by Japan Times. April 16, 2013.
DK/JP Design Collaboration (Georg Jensen/Verbal), Organic farming, Fashion (Tokyo based Photographer Jan Buus), Green Shipping (Mærsk), Architecture (BIG), New Nordic food (Noma), Furniture Design (Carl Hansen) and Bicycle Design (Biomega).